Another Brilliant Idea

The Power of Connection: Mastering Presentation Design for Lasting Impact

Another Brilliant Idea, Inc., is a certified small and women-owned boutique marketing firm.

In the dance of public speaking, we’re often caught in the rhythm of words, stories, and slides. But here’s the twist – the real magic happens when the music stops, and the conversation continues. As speakers, our challenge isn’t just to talk; it’s to engage, connect, and offer value that extends beyond the last applause. Let’s talk about turning your presentation into a bridge that links your message to the ongoing journey of your audience, using the simple yet powerful tool of QR to SMS codes or keywords.

The Art of Crafting Engaging Presentations Picture this: You’re not just a speaker; you’re an artist. Your canvas? The presentation deck. Your colors? Words, images, and the powerful tool of technology. The challenge is to blend these elements to not just paint a picture but to invite your audience into the scene. It’s about creating a presentation that’s not an end, but a beginning – a gateway to a world of extended interaction and value.

Why QR to SMS Codes or Keywords Are Your Secret Weapon In the digital age, every speaker needs a secret weapon. Here’s yours: QR to SMS codes or keywords. They’re not just tools; they’re invitations to a deeper connection. Let’s break down the magic:

Delivering Promised Treasures Instantly: Imagine offering your audience a treasure chest of value – your notes, that captivating slide deck, a free e-book, or even a calendar link for a one-on-one consultation. QR codes and keywords are your instant delivery system, dropping these gems right into the laps of your audience.

Opening Doors to Your World: Want to share your program, get feedback, or encourage referrals? These tools open a myriad of doors. Each scan or text is a step deeper into the world you’ve created, offering your audience a journey, not just a destination.

Automated Sequences – The Long Game: The conversation with your audience is not a sprint; it’s a marathon. With automated sequences, your engagement stretches out for minutes, hours, days, even weeks after your talk. It’s like leaving a trail of breadcrumbs, leading them further into engagement and discovery.

Best Practices for Weaving QR to SMS into Your Narrative Here’s how to make this work:

Placement is Key: Integrate your QR code or keyword at moments of peak engagement. End of the presentation? Sure. But what about during a high-impact story or a revealing statistic?

Educate and Entice: Don’t just show the code; sell it. Why should they scan? What wonders await them? Make it irresistible.

Strategize Your Follow-Up: This is not about bombarding with messages; it’s about crafting a journey. Plan your follow-ups to build on the momentum, offering increasing value and deepening the connection.

Conclusion So, fellow speakers, our task is clear. We’re not just here to talk; we’re here to connect, engage, and journey with our audience. By weaving the power of QR to SMS codes or keywords into our presentations, we transform them from a moment in time to a continuous dialogue, a lasting relationship. This is our chance to turn every presentation into an open door to ongoing value and engagement. Let’s make every word count, long after we’ve left the stage.